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Element | Skateboarding. Nature. Culture.

Element uses cookies to better understand how visitors use our site, for advertising, and to offer you a more personalized experience. We share information about your use of our site with third-parties, analytics, social media, and advertising partners in accordance with our Privacy Policy. You can manage this sharing by selecting the "Do Not Sell or Share My Personal Information" link located in the footer.

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Our website is currently undergoing maintenance.

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element primo

 

The Primo collection takes inspiration from Element’s early 90s East Coast roots and expands on some of the sportswear-inspired archival pieces the brand was known for at the time. Based on a contemporary and bold aesthetic, the 1st Primo drop is grounded in Element legacy colors - Black, White and Red. The 2nd drop expands on the athletic staple concept to bring a comprehensive merchandised package featuring progressive color blocking and styling.

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